Creating a successful demo: Electronic musicians: Here’s how you don’t screw it up

Promoting yourself with a demo can mean all kinds things, from selecting a couple of tracks to help connect with a collaborator to getting yourself a composing gig or record deal. Producer/musician Quantazelle herself has seen plenty of demo discs and has assembled some tips for how to make them work. If you’ve got ideas or questions of your own, be sure to sound off in comments. But the best idea of all may be getting people together for an in-person event to share music and visual reels. -Ed.
A demo is short for “demonstration,†and its purpose is to show others what you can do, musically. In the past, a band with major-label aspirations would scrape together a bit of cash for a few hours in a studio and crank out a few copies of their best songs on a tape or a record and then send it off to various A&R departments, hoping for a record deal and a contract with a fat advance. These days, technology has made the concept of a demo and its applications somewhat different, but we’ll always need to share what we’re capable of with others.
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